Monthly Archives: February 2009

Web 2.0 & Real Estate

Last week, I spent three days in Toronto and Ottawa, talking about Web 2.0 and how social media can be used in the marketing of real estate.

Since my return, I’ve been busy setting up a Flickr (photo sharing site) account and looking at all the other various tools that are available to real estate marketers such as me.  The added bonus, on top of the “wow” factor these tools offer, is the fact that many of them are free.

One of the coolest sites/tools I’ve discovered is one call Flickriver. (www.flickriver.com)  What this site does is aggregate onto one web page, the billions of photos available through Flickr.  Do a search on anything that comes to mind and see what comes up.   My search on “Parry Sound” brought up a total of 968 images available for viewing.  And I must admit, there are a heck of a lot of talented amateur photographers out there as some of the images are outstanding.

Take a look for yourself by clicking here, and be prepared to be inspired.  Make sure to keep scrolling down the page to keep new images coming up.

Mr Obama goes to Ottawa

As fate would have it, I had the unique opportunity to be at a meeting in downtown Ottawa about a kilometre up the street from Parliament Hill.  Unfortunately, when President Barak Obama’s motorcade passed by our hotel we’re were in a windowless conference room within the confines of the building and missed the event (although I probably would not have really missed much).

The atmosphere in the city was electric, and since I was born in the mid-60s, I missed all the excitement associated with Trudeaumania, The Beatles, and the ever-popular and tragically short legacy of President John F. Kennedy.  I therefore have little to no frame of reference to compare this to, unlike my parents’ generation.

I’ve personally never seen as many police officers and security people as I did today.  The fact the we had two armed OPP officers stationed just outside our board room in the Westin Hotel was a bit disconcerting (Canadians find the sight of heavily armed peace offers roaming amongst the public a tad unnerving).

I’m sure our long day discussing real estate issues at the national level paled in comparison to what was happening just up the street from us.  At the very least, I got a taste of what’s in store for our area when the G-8 converges on Muskoka next year.  The political junkie that resides within me can’t wait!

MLS® home sales to decline further in 2009, rebound in 2010

National MLS® home sales activity is expected to decline in 2009 before rebounding in 2010, according to a new residential housing forecast prepared by The Canadian Real Estate Association.

National MLS® home sales activity declined 17.1 per cent in 2008, and MLS® sales activity is forecast to fall an additional 16.9 per cent to 360,900 units in 2009. This would be the lowest level for national sales activity since the year 2000. Sales activity is expected to decline from levels set in 2008 in every province, led by declines in British Columbia, Alberta and Ontario.

National MLS® home sales activity is forecast to rebound by 9.9 per cent to 396,600 units in 2010, marked by an acceleration in activity in the second half of that year. The rebound in activity in 2010 is forecast to be biggest in British Columbia and Alberta.

New listings on the MLS® systems of real estate Boards in Canada have been trending steadily lower since peaking in the second quarter of 2008, and that trend is forecast to continue. It is that combination of rebounding sales activity and fewer new listings that will stabilize the MLS® resale housing market in 2010.

“We are caught in a cycle where consumer confidence has been eroded because of job losses, and consumer confidence is an essential ingredient for housing sales activity,” says the President of The Canadian Real Estate Association, Calvin Lindberg of Vancouver. “And housing activity helps creates jobs.”

“The essential selling ingredients in today’s market are realistic pricing, marketing, and preparation. There are potential buyers making inquiries, but the barrage of economic news makes them much more cautious than before.”

The MLS® sales forecast developed by CREA Chief Economist Gregory Klump shows that fewer transactions in some of Canada’s more expensive housing markets, combined with reduced asking prices, will continue to put downward pressure on average MLS® sale prices.

The national MLS® average home price is forecast to decline eight per cent in 2009, with prices down most in Western provinces and Ontario. By contrast, the average home price in Newfoundland & Labrador is forecast to rise 4.8 percent in 2009. Prices are forecast to stabilize in 2010, with annual price increases of one per cent or less in five provinces.

The price trend is similar but less dramatic for the weighted national MLS® average price, which compensates for changes in provincial sales activity by taking into account provincial proportions of privately owned housing stock. The weighted national MLS® average price is forecast to decline 6.4 per cent in 2009, and hold steady in 2010.

“Increasingly cautious homebuyers and mortgage lenders means that active listings will take longer to sell in 2009 compared to previous years,” said CREA Chief Economist Gregory Klump.

“The national housing market is recalibrating due to weak sales activity,” said Klump. “Supply will take time to adjust to lower demand, but sellers unwilling to accept offers below their expectations will remove their home from the market,” he added. “Fewer active listings reduces buyer choice, and in time puts a floor under prices,” CREA’s Chief Economist added.

http://creanews.ca

Welcome to our new blog site

Welcome to the new and improved blog, don't forget to wipe your feet.

I’ve had a blast blogging for the past three months and have started to build a bit of a following.  Unfortunately, the old site was hosted by WordPress (free site) and had several limitation inherent in the platform.

Quickly, I realized that I needed to put this blog into its on space and give it a unique unique and address.

With that said, I’m pleased to welcome you (as you’ve obviously found it),  www.AboutParrySound.com . The new blog will carry the same editorial content of its predecessor, but will several new features, including a simpler interface.  It should also score higher in the Google ranking scheme, having its own unique URL.

I’ll keep the old site up for the time being, but will no longer be updated it.

Enjoy the new site, and I’ll see you in cyberspace.

Jim

Price Reduction

126003bNewly renovated four bedroom home only minutes from Dunchurch and within walking distance of public access on Whitestone Lake. Large country kitchen with tile floors and new cabinets, 2 full baths and pine-lined sunroom.

Asking only $164,900.  Clicking the photo to the left will take you to my website, where you can view additional pictures and download a feature sheet for this home.

Market Update

We’ve finally made is through January, and only have 6 more weeks of winter to endure (according to Wiarton Willie, anyway).

I just compiled the sales statistics for last month, and surprisingly, the number of sales were exactly the same as they were in January 2008.  While the waterfront market is still pretty quiet because of the time of the year, the residential market remains strong.  Supply is tight, and I’m looking forward to seeing more product coming onto the market soon, especially homes in the $150,000 to $200,000 range where most of the demand is.